The Cw Channel

- The CW Television Network (The CW) is a television network in the United States launched at the beginning of the 2006–2007 television season. It is a joint venture between CBS Corporation, the former owners of United Paramount Network (UPN), and Warner Bros., former majority owner of The WB (Warner Brothers) Television Network (a network that has since been resurrected, with repeats of its programming, on the website TheWB.com). The "CW" name is derived from the first letter of the names of these corporations (CBS and Warner Brothers). The network features a lineup of shows that, according to its President of Entertainment Dawn Ostroff, "appeal to women 18 to 34-years-old."^[1] The network currently airs programming 7 days a week--Sunday through Friday evenings in prime time, Monday through Friday afternoons, and Saturday morning children's programming (though the network will cede Sunday nights back to their affiliates in Fall 2009).